(DI 1.2) - Yolk

(DI 2)

DI lesson 2

Each of us got a tablet for drawing in Illustrator for the whole Semester!!! How cool is that!!! It functions just like a mouse, only that it can do even more such as adjusting the thickness of the strokes when drawing off the computer. And it is very sensitive - you need not even touch the tablet with the tip of the pen, it will automatically detect it when you place the pen near the tablet.

The only thing is that I'm still not used to using it, but it is definitely a better tool to use when drawing off the computer as compared to the mouse.

Aside from the tablet (which I am currently fascinated with), we had to design a mascot(squirrel) for our product (mine's peanut butter, along with Gina). Thus we started sketching it all over our sketch books to come up with a series of design development (show the development/improvement of my mascot). Then we had to choose the best one and draw it on illustrator.(mine turned out rather scary in the end though :P)

We had to "pitch" our product to the class too, for constructive feedback whether our product plan will work or not. It was quite interesting to listen to the other groups' ideas and some of it (like the dog's hotel) were quite cool.

yea...and that's about it...

Tata!!! (off to blog for the next post; too many overdue :P)

PS: All these "DI" blog posts are part of my assignment for my Design and Illustration class :)

(DI 1) Design And Illustration- Field Trip to Yolk design firm

We had to sign up for a field trip to one of the local design firms in Singapore for my Design and Illustration class recently. Since I've heard about "Yolk" (the design firm I chose), I signed up for it.

The place was at River Valley, which as usual, I had no idea where it was ( I've no sense of direction at all :P). Thus was glad that several of my classmates chose the same design firm as me. We decided to meet up first before heading to Yolk together. However, we still got lost eventually. After a few rounds of searching and asking around (as well as getting wet paint on my sleeve as I accidentally brushed against a newly painted pillar while finding our way there), we decided to take a cab instead.

The firm was totally different from the inside compared to the outside. I didn't expect to see such a nice and cosy place judging from the exterior of the buliding. Inside, the ambience was great, the colour were nicely coordinated, and the interior furnishings were sophisticated. It looked like a cafe (an artsy fartsy one of course) more then an office. I liked it alot.

Met our host for that day, Kelveen, one of the founders of Yolk. He had prepared a slideshow for us, with lots of their work. First, he asked us where and what course were we from. Then he asked why we chose Yolk( so I told him that I've heard about Yolk somewhere before (although I can't remember exactly where :P).
He continued to introduce more about what they usually do, their cliente profile, the basics of graphic design etc etc...they had also organised an international graphic design competition online. He also showed us a really cool website that they did, with a storyline and cool graphics which the story is to be continued by the other netizens.

After that, he brought around his office. It was two storeys high - the ground level was for the account servicing team. It had a super cool touchscreen table there, containing all their works they have done over the years, such as the animated Mv of one of the songs of local band Electrico. You can even play around with the different channels of sounds in the songs (eg. you can "take out" the guitars and vocals to just listen to the bass and piano etc.) They even design games out of it! I was really impressed.

Then, we went upstairs. It was a different kind of setting - the ground floor was classy and sophisticated. The second floor was creative, interesting and "artsy fartsy" (if there's such a word heehee :D)
Yes, it was the creative department. The work desks were messier (well, creative people tend to be a little messier =D)and the whole wall was written and drawn on with different coloured chalks. Professionally hand-drawn graphics were pasted all over the walls too. AND, the best thing is, the webcams that they were using were 3-D!!! They had to put on the 3-D glasses when using it. SO COOL RIGHT!!!

The next room was the directors' office, were the founders' work desks are. The room looked more like business office now, except that there was an ENORMOUS bunk bed with a workspace underneath. The displayed all their certificates and plagues on the "bed" which I doubt they would sleep on. (it's too dangerous, too high without any safety handle). And also a yard for them to smoke and discuss ideas.

Then, as we were still overwhelmed by fascination (not exaggerating; the technology they used were like so advanced, like things you can find from Doraemon's pocket!!! lol), Kelveen introduced us to Social Media, something new that the company is moving into. He emphasised that Social Media is a new area of media that is full of potential; an area which more and more companies are looking into. They also started a Freshlook "Beautiful Eyes" campaign for their client on Facebook. Thus, I feel that it is essential to be able to catch up with the latest trends involving social media such as Facebook, Twitter etc. since people who are moving into social media are on the rise. It can be a very powerful and effective tool to reach out to the masses.

All in all, I have learnt so much from the trip to Yolk. It had opened up my perspective of the industry and broaden up my knowledge. I've picked up many vital pointers to note which are all very relevant to the media industry; not only restricted to the graphic designing area. It was a memorable trip that I'm glad to have attended. I'm really impressed.

So long,
Tata!!!

Camellia =D

I'm sad...really really sad...Sending Tino away in 2 weeks time to my father's friend. Trying to find Lunar a loving new owner too.

Having difficulties breathing at night, thus the doctor warned me not to go near my dogs too often or else i'll get Asthma; Mummy too. And since we're shifting to a smaller house already (ie. no bedroom upstairs and no more balcony), it's even harder to keep my dear doggies at home. What's even worse, we can't keep medium breed Lunar legally and not to say keeping both.

hais...all that I can say is...it's hard to part with them after 2 years of love, fun, scoldings, chaos (that the 2 naughty boys always create) especially watching them grow up from a little young puppy.

I hope with all my heart that these two cute little dearies find an owner who will love and cherish them with all their hearts too...

Ps: I love you Lunar and Tino...I will try my best to earn money enough to buy a bungalow and bring both of you back to our home... I will.

I feel like a failure to have to give my 2 precious little babies away...

After 5 months of hibernation...

Yo I'm back... BUT still lazy to blog...so shall upload my video to keep you entertained :D Thanks for still bothering to click on my name even though you know it's very dusty...harharhar :P

heeheehee:D tata!!!

Haha...and yea...these are the 2 naughty boys that never fail to brighten up my day (as well as making me angry) everyday.

PS: the dog i'm carrying(white and brown) is Tino the fishball and the cheeky one smelling Tino's feet is my dear Lunar, whom I call Lulu... <3<3<3

xoxo,

tata!!!

Then came a naughty boy called TINO (aka. Fishball!!!, for obvious reasons =D)